Technology Explained
Still Receiving Emails After Unsubscribing? Here’s What to Do
Still Receiving Emails After Unsubscribing?
Unsubscribing from emails should get you taken off the mailing list. But if you’re still getting some slip through, here’s what to do.
Have you ever unsubscribed from a company’s email list, only to receive another email from them the next day? If a sender has already annoyed you enough to hit the unsubscribe button, the last thing you want is to see their name pop up in your inbox almost instantly.
Why Am I Still Receiving Emails After Unsubscribing?
Unsubscribing should be the hassle-free way to stop receiving unwanted emails, but it doesn’t always do the trick. There are several reasons you might continue to receive emails from a company, even after unsubscribing:
- You’re signed up to multiple email lists: Many companies will try to sign you up for multiple email lists (marketing, news, customer service, etc.), which means you have to unsubscribe from all of them to stop receiving any emails from them.
- It takes time to update email lists: Hitting the unsubscribe button doesn’t instantly remove you from an email list. Companies have to update their lists, and this can take time, depending on the system they use and their inclination to act quickly.
- Technical issues can happen: While the chances are relatively slim, technical problems do happen. For example, the company could break something during an update or their email system might experience downtime, failing to unsubscribe anyone during such periods.
- The company needs to send certain emails: If you’re still buying from the company or using their products, they’ll need to send certain types of email–no matter how much you unsubscribe: transactional emails, T&Cs updates, pricing changes, etc.
- Some companies ignore unsubscribe requests: No, it’s not fair, but some companies simply don’t play by the rules.
While none of these reasons makes it any less annoying that you’re still receiving emails, they can help you take actionable steps to protect your inbox. Before we go any further, though, make sure you only unsubscribe from emails you recognize–never unsubscribe from suspected spam emails.
How to Stop Unsubscribed Companies Sending You More Emails
Now you know the main reasons you can still receive emails from a company after unsubscribing, you can take steps to address them.
1. Check Your Email Subscription Settings
The first thing to do if you’re still receiving emails after unsubscribing is to check whether you’re signed up to multiple email lists. If you have an account with the company, sign in to your account and check your email settings or preferences in the back end of the system.
For example, if you’re receiving a bunch of emails from Instagram, log into your account and click Settings and privacy > Email notifications to change your email preferences.
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If you don’t have an account with the company in question, go back to one of the emails they’ve sent you and cycle through their unsubscribing process again. Make sure you click the unsubscribe link in their email, not the one in your email client.
As you repeat the unsubscribe cycle, look out for anything that shows you’re signed up for multiple lists: checkboxes, toggles, etc. Read every step of the unsubscribe process carefully for anything that suggests you’re signed up for other lists or will continue to receive certain types of email.
For example, if you’re still using a company’s software product, you’ll continue to receive emails for updates on pricing, purchase confirmations, etc.
Also, keep an eye out for links to the company’s privacy policy or anything related to email practices that could explain why you’re still receiving emails. You might even see some small print explaining why you’ll still receive occasional emails or that it takes up to 24 to 48 hours for your email address to be removed from their lists.
Hopefully, repeating the unsubscribe process will provide the answers you need. If it doesn’t, head to the company’s website and take a look at their privacy policy on email communication.
2. Wait a Day or Two for Settings to Change
Most companies use email marketing systems to automate communications. These software tools automatically send emails to recipients and handle a range of other tasks, including unsubscribes. Some of these systems will update email lists as soon as you hit the unsubscribe button, but many don’t.
It could take anywhere between 24 and 48 hours for an email system to update its contact lists. This means you’ll continue to receive emails from the sender until their system has run the next update cycle.
In an ideal world, companies will inform you of this during the unsubscribe process, but many don’t. In fairness, a lot of companies may not realize there’s a delay or even pay much attention to subscription requests. Either way, it’s always worth waiting 24 to 48 hours after unsubscribing before you take any further action.
3. Report As Spam If You’re Still Receiving Email
If you’ve waited 24 to 48 hours after unsubscribing, and you’ve done everything possible to make sure you’re not signed up to other email lists, it’s time to take stronger action. By this point, any company that’s still sending you unwanted emails is spamming you, so you should start marking any further emails as spam.
If you’re using Gmail, you can do this by selecting the checkbox next to any spam emails, and then click the Report spam button.
This won’t stop further emails coming through, but every spam report is another black mark on their email sender reputation with ISPs. This means more of their emails will head straight to people’s spam folders and their email marketing efforts will suffer. So, even though it’s annoying to keep dealing with these emails, every spam report you submit is making a difference.
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4. Block the Sender to Stop Receiving Email
If you reach a point where you simply want to stop receiving further emails from a particular sender, you can block them completely. The easiest way to do this in Gmail is to click the three-dot icon at the top of an email and select Block [sender name] from the dropdown menu.
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Keep in mind that this only blocks the exact email address used to send the email in question. So, if the company uses a bunch of email addresses for different types of emails, you won’t block them all.
A more robust method is to create a custom email filter. You can do this in Gmail by clicking the gear icon (Settings) > See all settings > Filters and blocked addresses.
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Next, click on the Create a new filter link and this will bring up the following box:
This time, you want to type in the domain name of the email sender into the From field, which is normally the text following the @ symbol. For example, emailprefix@domain.com. This will block all emails from the domain, so it’ll block anything sent from other people or departments at the same company.
Unfortunately, this still won’t protect you from companies that keep switching domain names to get past spam filters. However, you can type the company name into the Includes the words field and this will help filter out any emails that include the company’s name (which should be all of them).
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Again, this isn’t foolproof, but it should deal with the vast majority of emails from legitimate companies.
5. Raise a Complaint With the Company
Hopefully, the steps we’ve covered will help you deal with any unwanted emails that you’ve tried to unsubscribe from. That being said, you might want to contact the company in question to make them aware of the issue.
Broadly speaking, companies are legally obliged to respect any subscription requests you make, and it might help to remind or make them aware of this. Point them in the direction of the CAN-SPAM Act to make them aware you also know they’re legally obliged to respect your wishes.
As mentioned earlier, it’s possible to continue receiving emails due to a system error or legitimate mistake. Raising the issue with a company could help them identify an unknown problem and resolve it.
They might even inform you that a temporary (and fixed) issue kept you on an email marketing list. In this case, manually removing you from an email list on their end of the system could resolve the problem for you.
Sometimes, Unsubscribing Isn’t Enough
As annoying as it is, unsubscribing from an email list isn’t always enough to stop receiving emails from a sender. Sometimes, they intentionally make it harder than it should be to remove your email address from all of their marketing lists. In other cases, they might not understand the rights and wrongs of email marketing–or even care about them.
Either way, it always helps to know the tools Gmail and other email clients give you to take control over your inbox and the emails reaching it.
Key Points Summary Table:
| Reasons for Still Receiving Emails | Steps to Take |
|---|---|
| Signed up to multiple email lists | Check email subscription settings |
| Time required to update email lists | Wait for settings to change |
| Technical issues | Report emails as spam |
| Necessary emails | Block the sender |
| Non-compliance by companies | Raise a complaint with the company |
Author
In the ever-evolving landscape of digital communication, one trend has stood out in recent years: the rise of ephemeral content. From Instagram Stories to Snapchat Snaps, these fleeting forms of media have captured the attention and engagement of millions worldwide. This article delves into the growth of ephemeral content, exploring its origins, popularity, and implications for the future of digital communication.
The Origins of Ephemeral Content
Ephemeral content, by definition, is media that is available for a limited time before disappearing. The concept gained traction with the launch of Snapchat in 2011. Snapchat’s unique selling proposition was its temporary nature; messages, photos, and videos sent through the app would vanish after being viewed. This was a stark contrast to the permanence of traditional social media posts on platforms like Facebook and Twitter.
Snapchat’s success paved the way for other social media giants to incorporate ephemeral content into their platforms. Instagram introduced Stories in 2016, followed by Facebook and WhatsApp with their versions of Stories. Even LinkedIn and YouTube have experimented with ephemeral content features.
The Popularity of Ephemeral Content
The growth of ephemeral content can be attributed to several factors:
1. Authenticity and Spontaneity
This content encourages users to share more genuine and spontaneous moments. Since the content is temporary, there is less pressure to curate and perfect every post. This fosters a sense of authenticity that resonates with audiences, particularly younger demographics.
2. FOMO (Fear of Missing Out)
The temporary nature of this content creates a sense of urgency. Users are more likely to engage with content that they know will disappear soon. This “fear of missing out” drives higher engagement rates compared to permanent posts.
3. Ease of Use
Platforms have made creating and sharing this content incredibly user-friendly. With just a few taps, users can add filters, stickers, text, and other enhancements to their photos and videos. This ease of use has contributed significantly to the widespread adoption of ephemeral content.
4. Privacy and Security
The temporary nature of this content offers a layer of privacy and security. Users feel more comfortable sharing personal moments, knowing that the content will not be permanently stored or publicly accessible. This has been a key factor in the growth of ephemeral content, especially among privacy-conscious users.
Picture by: Yandex.com
The Impact on Marketing and Advertising
The growth of ephemeral content has not gone unnoticed by marketers and advertisers. Brands have quickly adapted to this trend, leveraging the unique advantages of this content to connect with their audiences.
1. Increased Engagement
This content provides an excellent opportunity for brands to engage with their audience in real-time. Features like polls, quizzes, and Q&A sessions can be integrated into Stories to foster interaction and engagement.
2. Storytelling
Brands can use ephemeral content to tell compelling stories that resonate with their audience. By sharing behind-the-scenes moments, product launches, or customer testimonials, brands can create a narrative that builds a deeper connection with their audience.
3. Limited-Time Offers
The temporary nature of ephemeral content is perfect for promoting limited-time offers, flash sales, and exclusive deals. This creates a sense of urgency and encourages immediate action from the audience.
4. Influencer Collaborations
Influencers have embraced ephemeral content, using it to share authentic and relatable moments with their followers. Brands can collaborate with influencers to reach a wider audience and build credibility through authentic endorsements.
The Future of Ephemeral Content
As ephemeral content continues to grow, several trends and developments are worth noting:
1. Enhanced Features
Social media platforms are constantly innovating, adding new features and tools to enhance the ephemeral content experience. Augmented reality (AR) filters, interactive stickers, and advanced editing tools are just a few examples of how platforms are evolving to keep users engaged.
2. Integration with E-commerce
The integration of e-commerce features into ephemeral content is a growing trend. Platforms like Instagram and Snapchat have introduced shopping features that allow users to purchase products directly from Stories. This seamless integration of content and commerce is likely to become more prevalent in the future.
3. Cross-Platform Sharing
As users become more accustomed to ephemeral content, the demand for cross-platform sharing is increasing. Platforms are exploring ways to make it easier for users to share ephemeral content across different social media channels, enhancing the reach and impact of each post.
4. Data and Analytics
The growth of ephemeral content has also led to advancements in data and analytics. Brands and marketers can now access detailed insights into the performance of their ephemeral content, allowing them to refine their strategies and maximize engagement.
Conclusion
The growth of ephemeral content is a testament to the ever-changing nature of digital communication. From its origins on Snapchat to its widespread adoption across multiple platforms, ephemeral content has transformed the way we share and consume media. Its popularity can be attributed to its authenticity, ease of use, and ability to drive engagement.
For brands and marketers, this content offers a unique opportunity to connect with audiences in real-time, tell compelling stories, and promote limited-time offers. As social media platforms continue to innovate and integrate new features, the future of ephemeral content looks promising.
In conclusion, the rise of ephemeral content is more than just a trend; it is a fundamental shift in the way we communicate and engage online. Whether you are a casual user or a savvy marketer, understanding the growth and potential of ephemeral content is essential in navigating the digital landscape.
Author
In the digital age, social media platforms have emerged as powerful influencers of global pop culture. Among these platforms, TikTok has risen to unparalleled prominence, revolutionizing the way we consume and create content. As of 2025, TikTok’s impact on pop culture is undeniable, from music and fashion to language and social movements. This article delves into how TikTok continues to shape global pop culture, highlighting its transformative influence.
The Evolution of TikTok
Launched in 2016 by the Chinese company ByteDance, TikTok quickly gained traction worldwide, particularly among younger demographics. By 2025, the platform boasts over 2 billion monthly active users, making it one of the most influential social media networks globally. Its unique algorithm, which curates content based on user preferences, has made it a breeding ground for viral trends and cultural phenomena.
Music: The Soundtrack of a Generation
One of the most significant ways TikTok has shaped pop culture is through its influence on the music industry. The platform’s short-form video format, often set to catchy tunes, has catapulted numerous songs to global stardom. Tracks like Lil Nas X’s “Old Town Road” and Olivia Rodrigo’s “Drivers License” found their initial success on TikTok before topping global music charts.
In 2025, TikTok continues to be a launchpad for new artists and genres. The platform’s ability to make songs go viral has led to a democratization of the music industry, where independent artists can achieve fame without traditional gatekeepers. Music labels now actively monitor TikTok trends to identify potential hits, and many artists tailor their releases to fit the platform’s viral potential.
Fashion: A Global Runway
TikTok’s influence extends beyond music to the realm of fashion. The platform has democratized fashion trends, making high fashion accessible to everyday users. Viral challenges and hashtags like #OOTD (Outfit of the Day) and #ThriftFlip encourage users to showcase their style, often leading to the popularization of new fashion trends.
In 2025, TikTok has become a critical marketing tool for fashion brands. Influencers and fashion enthusiasts collaborate with brands to create sponsored content that reaches millions of users. This symbiotic relationship has led to the rise of “TikTok fashion,” characterized by bold, eclectic styles that resonate with the platform’s youthful audience. The platform has also played a pivotal role in promoting sustainable fashion, with trends like upcycling and thrifting gaining widespread popularity.
Image by: https://the edge malaysia .com
Language and Communication: A New Lexicon
TikTok has also had a profound impact on language and communication. The platform’s global reach has facilitated the spread of slang and phrases across different cultures. Terms like “FYP” (For You Page), “simp,” and “vibe check” have transcended the platform to become part of everyday vernacular.
In 2025, TikTok continues to be a melting pot of linguistic innovation. The platform’s diverse user base contributes to a constantly evolving lexicon, blending languages and dialects. This phenomenon has not only enriched global communication but also fostered a sense of shared cultural identity among users.
Social Movements: A Catalyst for Change
Beyond entertainment, TikTok has emerged as a powerful tool for social activism. The platform’s ability to amplify voices and mobilize communities has made it a catalyst for change. Movements like #BlackLivesMatter and #MeToo have found a robust presence on TikTok, where users share stories, raise awareness, and call for action.
In 2025, TikTok continues to play a crucial role in social movements. The platform’s short-form video format allows for the concise and compelling presentation of social issues, making them accessible to a broad audience. Activists leverage TikTok to educate, organize, and inspire, demonstrating the platform’s potential for driving meaningful change.
Entertainment: Redefining Content Creation
TikTok has redefined content creation, blurring the lines between creators and consumers. The platform’s user-friendly interface and creative tools have empowered individuals to produce high-quality content without professional equipment. This democratization of content creation has led to the rise of a new generation of influencers and entertainers.
In 2025, TikTok remains at the forefront of innovative content. From comedy sketches and dance challenges to educational videos and DIY tutorials, the platform offers a diverse array of content that caters to various interests. TikTok’s emphasis on creativity and authenticity has resonated with users, fostering a vibrant and dynamic community.
The Future of TikTok and Pop Culture
As TikTok continues to evolve, its influence on global pop culture shows no signs of waning. The platform’s ability to shape trends, amplify voices, and foster creativity positions it as a central player in the cultural landscape. However, with great influence comes great responsibility. TikTok must navigate challenges related to content moderation, data privacy, and digital well-being to ensure a positive and sustainable impact on pop culture.
Conclusion
In 2025, TikTok stands as a testament to the transformative power of social media. Its impact on global pop culture is profound, shaping music, fashion, language, social movements, and entertainment. As the platform continues to innovate and grow, it will undoubtedly remain a driving force in the cultural zeitgeist, reflecting and shaping the world we live in.
Author
Technology Explained
The Role of Video Content in Boosting Social Media Engagement
By
Reviewed
By Mark Peterson
In the ever-evolving landscape of digital marketing, video content has emerged as a dominant force in enhancing social media engagement. As platforms like Facebook, Instagram, TikTok, and YouTube continue to grow, the integration of video content into social media strategies has become indispensable. This article explores the pivotal role that video content plays in boosting social media engagement, providing insights into why it is so effective and how businesses can leverage it to their advantage.
The Rise of Video Content on Social Media
The surge in video content consumption is undeniable. According to a report by Cisco, video traffic will account for 82% of all internet traffic by 2022. This shift is largely driven by the increasing accessibility of high-speed internet and the proliferation of smartphones, making it easier for users to consume video content anytime, anywhere.
Social media platforms have adapted to this trend by prioritizing video content in their algorithms. For instance, Facebook’s algorithm favors video posts, making them more likely to appear in users’ news feeds. Similarly, Instagram introduced IGTV and Reels to cater to the growing demand for video content, while TikTok’s entire platform revolves around short, engaging video clips.
Why Video Content Boosts Engagement
1. Visual Appeal
Humans are inherently visual creatures. Video content captures attention more effectively than text or static images due to its dynamic nature. A well-crafted video can convey emotions, tell a story, and showcase products or services in a way that resonates with viewers. This visual appeal translates into higher engagement rates, including likes, shares, and comments.
2. Enhanced Storytelling
Video content allows for more comprehensive storytelling. Brands can use videos to share their journey, values, and mission in a more engaging and relatable manner. This storytelling capability helps build a stronger emotional connection with the audience, fostering loyalty and trust.
3. Higher Retention Rates
Studies have shown that viewers retain 95% of a message when they watch it in a video compared to just 10% when reading it in text. This higher retention rate means that video content is more likely to leave a lasting impression on the audience, increasing the likelihood of them taking action, whether it’s making a purchase, subscribing to a newsletter, or sharing the content with their network.
Picture by: Google Gemini
4. Increased Reach and Visibility
Social media algorithms prioritize content that generates high engagement. Videos, with their ability to capture attention and encourage interaction, are more likely to be promoted by these algorithms. This increased visibility can lead to a broader reach, helping brands connect with a larger audience.
5. Versatility
Video content is incredibly versatile. It can be used for various purposes, such as product demonstrations, tutorials, behind-the-scenes glimpses, customer testimonials, and live streams. This versatility allows brands to experiment with different formats and styles to find what resonates best with their audience.
Strategies for Leveraging Video Content on Social Media
1. Know Your Audience
Understanding your target audience is crucial for creating video content that resonates. Conduct thorough research to identify their preferences, interests, and pain points. Tailor your video content to address these aspects, ensuring it provides value and relevance to your viewers.
2. Create High-Quality Content
Investing in high-quality video production can significantly impact engagement rates. While it’s possible to create engaging content with a smartphone, professional equipment and editing can enhance the overall quality and appeal. Ensure that your videos are visually appealing, well-edited, and have clear audio.
3. Optimize for Each Platform
Different social media platforms have varying requirements and best practices for video content. For example, Instagram favors short, vertical videos, while YouTube is ideal for longer, horizontal videos. Tailor your content to fit the specifications and user behavior of each platform to maximize engagement.
4. Incorporate Captions and Subtitles
Many users watch videos on social media without sound. Adding captions or subtitles ensures that your message is conveyed even when the audio is muted. This can also make your content more accessible to a broader audience, including those with hearing impairments.
5. Leverage Live Streaming
Live streaming has gained immense popularity on platforms like Facebook, Instagram, and YouTube. It offers a unique opportunity to engage with your audience in real time, answer questions, and provide behind-the-scenes insights. The spontaneity and authenticity of live streams can foster a deeper connection with viewers.
6. Use Engaging Thumbnails and Titles
The thumbnail and title of your video are the first things users see. Create eye-catching thumbnails and compelling titles that pique curiosity and encourage clicks. A well-designed thumbnail can significantly increase the click-through rate of your video content.
7. Encourage Interaction
Prompt your audience to engage with your video content by asking questions, encouraging comments, and incorporating calls-to-action (CTAs). Respond to comments and messages to foster a sense of community and show that you value your audience’s input.
8. Analyze and Adapt
Regularly analyze the performance of your video content using analytics tools provided by social media platforms. Pay attention to metrics such as views, watch time, engagement rates, and audience demographics. Use this data to refine your video strategy, identifying what works and what needs improvement.
Conclusion
In conclusion, video content plays a crucial role in boosting social media engagement. Its visual appeal, storytelling capabilities, higher retention rates, increased reach, and versatility make it an invaluable tool for brands looking to connect with their audience on a deeper level. By understanding your audience, creating high-quality content, optimizing for each platform, incorporating captions, leveraging live streaming, using engaging thumbnails, encouraging interaction, and analyzing performance, you can harness the power of video content to enhance your social media presence and drive meaningful engagement.
As the digital landscape continues to evolve, staying ahead of the curve with innovative video content strategies will be key to maintaining a competitive edge and fostering lasting relationships with your audience.
Author
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